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Therapy Rates & Insurance in Michigan

We know that cost is one of the biggest questions when it comes to starting therapy.

At Unity Counseling, we believe getting support should feel clear, approachable, and manageable—not confusing or overwhelming.

Whether you’re planning to use insurance or explore self-pay options, our team is here to help you understand what to expect.

Using Insurance for Therapy

We are in-network with many major insurance providers, which means we can bill your insurance directly for therapy services. 

Depending on your plan, you may have:

  • a copay
  • a deductible
  • or other out-of-pocket costs

Before your first appointment, our team will:

  • verify your benefits
  • explain your expected costs
  • answer any questions you have

No guesswork—just clear information up front

Self-Pay & Flexible Options

If you don’t have insurance—or prefer not to use it—you still have options.

We offer:

  • Sliding scale fees based on income
  • Lower-cost sessions with interns
  • Payment options including HSA and FSA

Our goal is to make therapy feel accessible and realistic, no matter your situation. 

Affordable Therapy Options Across Michigan

We provide therapy in:

  • Grand Rapids, MI
  • Muskegon, MI
  • Alpena, MI
  • Online across Michigan

Many clients are able to significantly reduce costs by using insurance or flexible payment options—and our team is here to walk you through it step by step. 

Good Faith Estimate (Your Rights)

If you’re not using insurance, you have the right to receive a Good Faith Estimate outlining the expected cost of services.

This helps you:

  • understand pricing ahead of time
  • avoid unexpected costs
  • make informed decisions about your care

We’re happy to provide this information before you begin. 

Getting Started Is Simple

If you’re not sure where to begin, that’s okay.

Our intake team will:

  • review your insurance or payment options
  • answer any questions
  • match you with a therapist
  • help you get scheduled